So heres a funny little example of augmented reality for those who haven't had the pleasure of experiencing it yet (its pretty old news, get with the times my dears, luckily your old pal Josh is here to bring you stragglers up to speed).
http://www.livingsasquatch.com/
Apparently Rayban do a good one where you can try on virtual sunglasses.
would like to see more examples send them to me - jjdentoncreative@hotmail.com